Bollywood is shocked with the aid of using commercial enterprise on the subject of energy couples as Mukesh and Nita Ambani leaves at the back of 2019’s energy couples Virat Kohli-Anushka Sharma (Virushka), Deepika Padukone-Ranveer Singh (DeepVeer) withinside the pinnacle movie star energy couples listing.
The Ambani energy couple led the sector on more than one attributes which includes dynamic, innovative, successful, prestigious, unique, modern and traditional, in line with the Power Couples survey launched with the aid of using think-tank Indian Institute of Human Brands (IIHB).
The survey, which protected a pattern length of 1,362 respondents – which includes 761 adult males and 601 ladies withinside the age organization of 25-forty years, gave Mukesh and Nita Ambani a rating of ninety four percentage.
The Ambanis had been observed with the aid of using Bollywood stars Deepika Padukone and Ranveer Singh who scored 86 percentage taking the second one place. Cricketer Virat Kohli and actress Anushka Sharma were given a seventy nine percentage rating for the 0.33 place.
DeepVeer rated excessive on attributes including fun, distinctive, charming, different, and MFEO (Made For Each Other) while Virushka pinnacle scored on excessive quality, authentic, outdoorsy and first-class brand.
Last time, DeepVeer and Virushka had been neck and neck withinside the ratings.
Actors Katrina Kaif and Vicky Kaushal, who may be tying the knot on December 9, clocked rank 9 withinside the annual Power Couples survey.
“The final time round we did now no longer encompass any corporates or commercial enterprise couples in our listing. But the studies crew at IIHB felt that the ratings ought to encompass Power Couples from all walks of life. Hence, commercial enterprise couples had been delivered this time round to the listing, and that they appear to have performed thoroughly withinside the ratings,” stated Dr. Sandeep Goyal, Chief Mentor – IIHB.
The maximum reputable energy couple are Infosys founder Narayana Murthy and his spouse Sudha. Amitabh and Jaya Bachchan got here a near second.
Other energy couples at the listing encompass Ranbir Kapoor and Alia Bhatt, who had been visible as maximum stylish, observed with the aid of using Saif Ali Khan and Kareena Kapoor Khan.
Akshay Kumar and Twinkle Khanna had been visible to be sincere and dependable.
Cricketer MS Dhoni and spouse Sakshi had been visible to be ‘like us’, the take a look at stated.
“The inclusion of couples past films, amusement and sports activities has made the Power Couples listing greater complete and greater representative. We additionally blanketed a huge listing of celebrities from the South which includes Dhanush and Aishwarya, Jyothika-Suriya, Namrata Shirodkar-Mahesh Babu, Samantha Ruth Prabhu-Naga Chaitanya. But in an all-India pattern none of them made it to the pinnacle 20 ratings. Although withinside the south maximum of them beat the countrywide movie star couples,” stated Goyal.
Along with couples from the sector of commercial enterprise, the energy couples listing this 12 months consists of artists including painter Paresh Maity and artists Jayshree Burman, Subodh Gupta and Bharti Kher.
The listing additionally consists of political and media couples Prakash and Brinda Karat, Prannoy and and Radhika Roy, Ronnie and Zarina Screwvala, Rajiv Shukla and Anuradha Prasad.
Other well-known energy couples pon the listing are founder and CEO of way of life retail agency Nykaa Falguni Nayar and her husband Sanjay Nayar, Chairman and MD of song agency T-Series Bhushan Kumar and his spouse Divya Khosla Kumar, Sajjan and Sangeeta Jindal, Javed Akhtar and Shabana Azmi, Lakshmi and Usha Mittal, Siddharth Roy Kapoor and Vidya Balan, and Saina Nehwal and Parupalli Kashyap.